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National Positions Introduces new Social Media Marketing program for Facebook
Los Angeles, CA – National Positions (www.nationalpositions.com), a leader in Internet Marketing Services, today launched a new social media marketing product designed to help businesses quickly and easily leverage the power of the immensely popular Facebook platform.
Facebook has grown far beyond a simple social network to become arguably the most popular site on the web. The new product from National Positions helps businesses take advantage of this medium to create custom fan pages, develop optimized content and rapidly expand their client fan base. The program uniquely integrates social media platforms, such as blogs, YouTube, and Twitter accounts, offering National Positions clients a cohesive marketing strategy to build brand equity, loyal fans and ultimately generate more business on the web.
“Facebook is a key component of any successful marketing effort,” explains Bernard May, CEO of National Positions. “Many businesses lack the infrastructure and knowhow to execute an effective Social Media campaign, which is where National Positions comes in.” In addition to its Facebook product, National Positions also offers a full range of social media marketing products, including a Twitter package, Video SEO (VSEO) and daily blogging services.
About National Positions: Headquartered in Los Angeles, with offices in India, UK and South Africa, National Positions is one of the fastest growing Internet Marketing companies in the world today. National Positions is listed 112 on the prestigious Inc. 500 list for 2009 and 2010. The company’s rapid growth is attributed to an excellent track record, established relationships with major search engines and outstanding levels of client support. With retention rates of over 95%, National Positions stands out in the search engine marketing arena. By leveraging an international presence, proprietary technology, high work standards and competitive pricing, National Positions is committed to delivering exceptional results to businesses looking for an internet marketing strategy that works.
For More Information:
Bernard May
National Positions
5012 Chesebro Road
Suite 200
Agoura Hills, California, 91301
National Positions Makes 2nd Appearance in Inc 500
2010-09-03 16:54:58 (GMT) (WiredPRNews.com - Business, Press Releases, Web Technology)
National Positions achieves 112th position on Inc. Magazine’s list of 500 fastest growing private companies
Agoura Hills, CA – National Positions (http://www.nationalpositions.com) , a leading provider of Internet marketing services, has earned the position of 112 on the Inc. 500 for the second year in a row. Inc. Magazine’s prestigious listing honors the 500 fastest growing privately-held companies in the US. Continuing its trend of remarkable growth, National Positions has increased its revenue over the past three years by 2,246% (up from a previous three-year growth of 1,455.6%).
“This is a remarkable achievement that could only have be made possible through the hard work and dedication of our world-wide team, as well as the support of so many of our long-time clients” said Bernard May, CEO.
National Positions’ ability to offer consistent results and its reputation as a leading provider of Internet marketing services provide a solid foundation to support the company’s exponential growth. The company has also added several key new products to its suite of SEO solutions, giving clients even more options to grow their businesses online. New products include enhanced Local Search, Video SEO, Conversion Optimization and Social Media Marketing products.
Another factor in National Positions’ growth is the increasing strength of the search engine industry as a whole. This is largely due to increasing awareness of the importance of SEO and the role it plays in a company’s success. Additionally, the ever-changing nature of SEO means that long-term strategies are a crucial component in a company’s continued internet marketing success. As a recognized and respected SEO company, National Positions is able to offer clients exactly that – a long-term blueprint that recognizes the dynamic nature of search engine optimization for strategies that work not only today, but even as algorithms and user trends evolve.
Since the company’s start in 2004, National Positions has grown from a fledgling business in the CEO’s garage into a worldwide venture, with offices in India, South Africa, and the UK. With a focus on delivering quality results and an excellent customer experience, National Positions’ more than 95% retention rate points to the most important reason for its continued success. Continued commitment to these ideals will pave the way for future growth and stability.
About National Positions: Headquartered in Los Angeles, with offices in India, UK and South Africa, National Positions is one of the fastest growing Internet Marketing companies in the world today. The company’s rapid growth is attributed to an excellent track record, established relationships with major search engines and outstanding levels of client support. With retention rates of over 95%, National Positions stands out in the search engine marketing arena. By leveraging an international presence, proprietary technology, high work standards and competitive pricing, National Positions is committed to delivering exceptional results to businesses looking for an internet marketing strategy that works.
About Inc. Magazine: Founded in 1979 and acquired in 2005 by Mansueto Ventures, LLC., Inc. magazine (www.inc.com http://www.inc.com/) is the only major business magazine dedicated exclusively to owners and managers of growing private companies that delivers real solutions for today’s innovative company builders. With a total paid circulation of 724,110, Inc. provides hands-on tools and market-tested strategies for managing people, finances, sales, marketing, and technology.
About Inc. 500|Inc. 5000 Conference: Each year, Inc. magazine and Inc.com celebrate the remarkable achievements of today’s entrepreneurial superstars — the privately held small businesses that drive our economy. The Inc. 500|Inc. 5000 Conference brings together members of the Inc. 5000 community—both a new class of Inc. 5000 honorees and the list’s alumni—for three days of powerful networking, inspired learning, and momentous celebration.
For More Information:
Bernard May
NATIONAL POSITIONS
5012 Chesebro Road
Suite 200
Agoura Hills, California, 91301
Social Games for SEO
Earlier, we discussed how important it is to maintain a social media presence online. A component of social media that we did not mention is a very basic yet fundamental one: games.
The social game has become more popular as social media grows. Facebook applications let people play games like poker against others in real time for free. The success of social gaming has led to companies to develop their own games for use on their profiles to help their SEO efforts.
While games on Facebook will not directly affect your SEO campaign, it can go a long way in driving traffic to your site. Users browsing your social media profiles can come across your games and their interest in your brand will grow. You can add in-game advertising to try to motivate the player to visit your website or purchase from you.
People will be likely to go to your website for more information if they are entertained by your game and have an interest in your products and services. The added traffic to your site will undoubtedly lead to more sales and leads for your business.
SEO, SEO companies, SEO Company, SEO Company Johannesburg, social media, social networking
Google acquires app developer Slide
Last week Google announced that it is taking over social networking app developer Slide Inc. It seems that Google is taking steps to compete with Facebook to evolve into more than just a search engine. By adding the development team to its payroll, Google will likely begin creating a product that will allow for more social media features on the search giant.
Slide makes various applications and virtual goods for social networking sites like Facebook and MySpace. The developer will likely shift its focus to promoting Google products and services across various social media.
What does this mean for your SEO? A good SEO company will see this takeover as another indication of how Google will work as a search engine. For example, Google already owns YouTube, and now a lot of videos come up in relevant search results.
Your SEO company should anticipate the changes to Google that will take place as social media becomes more powerful on the Internet. By managing your social media presence and optimizing your sites and profiles for the latest trends in social networking, your SEO company can adapt your website for changes in Google’s algorithm.
Your website can maintain and increase its rankings by staying current with the latest updates from major search engines and anticipating how the news (such as the addition of a social media app developer) will affect search engine results.
SEO Companies:
Use Google’s tools to increase traffic
As an SEO company, are you doing everything you can to help your clients increase their rankings? If so, then you already understand the importance of local search listings.
What you may not be aware of, however, is how you can use Google’s existing resources to improve on your clients’ local listing in order to increase traffic to their website and help them grow their business. With your website analytics data, you can determine how much of your clients’ traffic is coming from their free listing on Google.
If you have a properly optimized listing with a good deal of relevant and useful information for potential customers, the listing is likely to appear near the top of local search results and in the Google Map that displays during normal searches for your keywords.
By using Google Tags as part of your advertising budget ($25/month), you can help your listing stand out from the rest by offering coupons or promotions that will display on a little yellow tag below your listing.
By utilizing this feature of Google, you can help your clients increase traffic to their website and assist in boosting their conversion rate.
Respond to reviews on Google Places
Yesterday Google announced that businesses are now able to respond to user reviews on their Google Places profiles. This new feature allows businesses to interact with their customers and answer any questions people may have regarding their latest encounters with the company.
We should first point out that the new feature is only available for verified accounts. When you login to your Google account and view your Google Places profile, you will now see the option to “respond publicly as the owner.”
So what does this mean for your business? Now you will be able to respond directly to user reviews and negative comments that may be baseless. You can now offer sympathy and apologies to users that are genuinely interested in your business and have had a bad experience with you for one reason or another.
Here are some guidelines for writing your public response (as provided by Google):
- Ignore minor complaints and resolve issues privately when possible.
- Address problems constructively. Don’t use responses to advertise.
- Do not ask reviewers for anything or offer them anything.
- Be professional and polite. The world can read your response.
7 ways to link to increase exposure
Social media is quickly becoming a cornerstone of the Internet as we know it today. It can be a vital tool in link building, creating buzz for your product or service and engaging your target audience. How can you take advantage of the social web to boost your Internet advertising and SEO campaigns? Simple. Here are 7 tips to increase your brand’s exposure online:
- Create Profiles on Social Networking Sites – Profiles give you a chance to connect with business partners, as well as customers with similar interests.
- Social Bookmarking – Bookmarking will create guaranteed traffic for your website, as well as quick indexing and branding.
- Create a public blog – A public blog creates new content and reaches out to your community. Links to and from blogs improve site traffic and rankings.
- Use RSS feeds – RSS feeds encourage the exchange of information on the Internet. RSS links allow crawlers to read your content and index your site more easily, which increases your rankings.
- Article spinning and submitting – This is an effective way to distribute articles and link back to your website. Spinning your articles keeps them from being seen as duplicates and can be done in much less time than submitting to each site manually.
- Press releases – Press releases allow you to distribute news about your company to your audience and generate inbound links to your site at the same time.
- Video SEO – Create a video for your company and optimize it for search engines. A compelling video will capture your audience’s attention and will be seen by a number of people. This leads to more views of the video, more traffic to your site and more sales.
Which ‘hat’ does your SEO company wear?
When looking to hire an SEO company, people want to make sure they will see results. Something they may not wonder, oddly enough, is whether or not the services offered by the SEO company are legitimate or not.
Organic SEO methods, such as website copy optimization and Meta Tag optimization, will help your website climb the search engine rankings. These ‘White Hat’ techniques follow search engine guidelines and show that your SEO company acts ethically and responsibly. Responsible SEO strategies take time to generate results and add to your visitors’ overall experience on your site.
Unethical practices, or ‘Black Hat SEO,’ may offer a quick solution to your ranking problem, but they will lead to your site being penalized or banned from rankings when the search engines discover your tactics. Your higher rankings will be short-lived and the result will create new problems for your exposure.
Here are some Black Hat techniques that an SEO company may offer. If you hear these, run!
- Invisible Text – Text that your visitors will not see, but search engine spiders will. Stuffing keywords into invisible text will lead to harsh penalties.
- Keyword Stuffing – By using long strings of your keywords in your copy, spiders will determine that your site offers little help to human visitors, and your ranking will suffer.
- Doorways – Fake pages that only search engine spiders see will be discovered as fake and can lead to strict penalties.
Remember, your SEO company does not run the search engines. Guarantees of top rankings for all keywords should send up red flags!
National Positions Offers Enhanced Local Search Service
Mobile web makes it crucial for businesses to be listed in location-sensitive searches
Los Angeles, CA – www.nationalpositions.co.za – National Positions today announced the addition of 20 local search directories to its already popular Local Search program. Client results will now show up in a local search distribution network of over 100 portals, Yellow Book and local directories, local search maps as well as search engines results. New directories have been specifically added for mobile users while most current listings have been enhanced for those searching on smart phones and other mobile devices.
ComScore Inc. research reports that over 3.4billion Local Searches were conducted each month in 2009 and that most respondents prefer to buy from a local business. The explosion of the smartphone has made it more important than ever for companies to be listed in location-sensitive searches, as more and more consumers turn to their mobile devices when searching for products and services. As a result, the Kelsey Group predicts that the percentage of mobile searches that have local content will increase from 28 percent in 2008 to over 35 percent in 2013.
“With more than 90% of US consumers online, there has never been a better time to integrate local search engine optimization (LSEO) into your Internet Marketing Strategy,” explains Bernard May, President of National Positions. “While a few years ago it might have been sufficient to get your business listed in the correct Yellow book, companies now have to make sure they are listed in the correct Local Internet Search results”.
The Local Search product from National Positions gives businesses improved visibility online by creating, submitting and optimizing the information using a proprietary, hierarchical taxonomy engine.
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10th April 2010 - Current
National Positions Launches Video Search Engine Optimization (VSEO)
Los Angeles, CA - National Positions, the leader in Search Engine Optimization, announced today the addition of Video Search Engine Optimization (VSEO) to their suite of proven Internet Marketing products. With YouTube’s phenomenal popularity and with search engines returning much more than just text results, website owners now have an excellent opportunity to get their videos ranked on YouTube™ as well as on the first page of Google™.
eMarketer™ reports that more than 66.8% of companies plan to utilize online video to generate more business on the web, making video one of the hottest promotion tools available today. Video Search Engine Optimization (VSEO) from National Positions offers one of the best and most cost-effective opportunities to drive targeted traffic to a site in a medium that web visitors love.
Changes in the search engine landscape are one key reason for incorporating a VSEO strategy. For example, Google’s Universal Search offers blended results or a mixture of news, shopping, images and video results. In an effort to ensure that searches consistently display blended search results, search engines often reward sites that offer a blend of content types. According to Comscore™, only 38% of searches on Google include video results, leaving plenty of room for enterprising companies to grab valuable real estate at the top of the rankings.
“VSEO offers a unique opportunity to get to the top of the search engines quickly and inexpensively. VSEO is what SEO was a decade ago,” says Bernard May, President of National Positions. “It offers exciting new opportunities for companies to dominate a segment of the Internet that is virtually untapped.”
Additionally, although there is a lot of video content available on the web only a small fraction of the content is properly submitted so that the search engines include it in their indexes. This creates an excellent opportunity to rise to the top of the results in an organic, cost-effective manner.
Perhaps most importantly is the speed with which video is displayed in the search engines. The search engines visit video sites every few minutes—so videos appear in Google, Yahoo and Bing shortly after they are submitted, not days or weeks later. This makes VSEO an excellent choice for new as well as highly established companies on the web.
One factor that causes many site owners to put off developing and promoting videos is the perceived cost and time investment. The VSEO product from National Positions makes video production and promotion simple and affordable. The product includes services such as:
• Video production
• YouTube channel setup and optimization
• Embedded video integration on your site
• VSEO linking
• Video submissions
• Video metrics and reporting
About National Positions: Headquartered in Los Angeles, with offices in India, UK and South Africa, National Positions is one of the fastest growing Internet Marketing companies in the world today. National Positions is listed 112 on the prestigious Inc 500 list for 2009/2010. The company’s rapid growth is attributed to an excellent track record, established relationships with major search engines and outstanding levels of client support. With retention rates of over 95%, National Positions stands out in the search engine marketing arena. By leveraging an international presence, proprietary technology, high work standards and competitive pricing, National Positions is committed to delivering exceptional results to businesses looking for an internet marketing strategy that works
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June 12th 2009 - Current
National Positions Included on 2010 Inc 500
National Positions debuts at 112 on Inc. Magazine’s list of 500 fastest growing private companies.
Agoura Hills, CA – National Positions (www.nationalpositions.com), a leading provider of internet marketing services, has earned a position of 112 on the Inc. 500. Inc. Magazine’s prestigious listing honors the 500 fastest growing privately-held companies in the US. With a notable three-year growth of 1,455.6%, National Positions joins the ranks of previous honorees such as Microsoft, Oracle, Go Daddy and many other successful entrepreneurial businesses.
“National Positions is thrilled to be included in the 2010 Inc. 500 listing”, says Bernard May, CEO of National Positions. “It is thanks to our incredible worldwide team and our commitment to generating exceptional results for our clients that has got us to where we are today.”
Such growth, particularly in the B2B sector, is especially significant in light of global economic downturns. National Positions’ success can be linked to a few key factors. Businesses are moving in growing numbers away from traditional advertising approaches, such as print, radio and television, towards approaches such as internet marketing that can deliver a better ROI. Additionally, the internet’s metric-based nature gives businesses a clear view of the approaches that work for them, allowing companies to adjust their approach as consumer trends change.
These factors, combined with National Positions’ ability to help companies build effective pull marketing techniques, have positioned National Positions as a trusted resource for companies looking for new ways to grow their businesses.
While National Positions’ spot on the Inc. 500 is a testament to its rapid rise through the ranks, the company’s position is the result of genuine organic growth and is an example of a true American success story. Since 2004, the company has grown from a fledgling business in the CEO’s garage into a global venture, with offices in India, South Africa, and the UK. With a focus on delivering quality results and an excellent customer experience, National Positions’ more than 95% retention rate points to the most important reason for its continued success. However, the company recognizes that continued growth will require continued dedication to offering value to its clients. “It is our intention not to rest on our laurels,” May explains, “but rather to offer new innovative products that will help our clients maintain the edge over their competitors”.
About National Positions (www.nationalpositions.com): Headquartered in Los Angeles, with offices in India, UK and South Africa, National Positions is one of the fastest growing Internet Marketing companies in the world today. The company’s rapid growth is attributed to an excellent track record, established relationships with major search engines and outstanding levels of client support. With retention rates of over 95%, National Positions stands out in the search engine marketing arena. By leveraging an international presence, proprietary technology, high work standards and competitive pricing, National Positions is committed to delivering exceptional results to businesses looking for an internet marketing strategy that works.
About Inc. Magazine: Founded in 1979 and acquired in 2005 by Mansueto Ventures, LLC., Inc. magazine (www.inc.com) is the only major business magazine dedicated exclusively to owners and managers of growing private companies that delivers real solutions for today’s innovative company builders. With a total paid circulation of 724,110, Inc. provides hands-on tools and market-tested strategies for managing people, finances, sales, marketing, and technology.
About Inc. 500|Inc. 5000 Conference: Each year, Inc. magazine and Inc.com celebrate the remarkable achievements of today’s entrepreneurial superstars — the privately held small businesses that drive our economy. The Inc. 500|Inc. 5000 Conference brings together members of the Inc. 5000 community—both a new class of Inc. 5000 honorees and the list’s alumni—for three days of powerful networking, inspired learning, and momentous celebration.
National Positions got us to #1 on Google for our biggest term, MLM software. Many thanks!
-Mel Atwood
Normally I have from 5000 to 6000 total monthly hits on my website, but at this point I am at 12,600+ every month! No one can do what you do!
- Ann Heiring
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- We deliver Top Rankings and we can prove it
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- We offer a full range of Internet marketing services
- We truly care about your success, because we understand that your success is our success
- Our pricing is usually a quarter of our competition
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National Positions Included on 2009 Inc 500
National Positions debuts at 112 on Inc. Magazine’s list of 500 fastest growing private companies
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