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Outbrain Gets Your Content Discovered

With Outbrain, links to your content appear as recommendations on the web's largest content publishers including sites like CNN.com, Time.com, SkyNews plus local leading publishers like News24, TimesLive, The Mail and Guardian and MoneyWeb. The more interesting your content and the more traffic you drive, the more it will be recommended around the web.

  • You can promote articles, videos, slideshows, infographics, or even earned media that offers informational or entertainment value to the audience.
  • Reach an engaged audience through our flexible, pay-per-click model and grow traffic to your articles, blog, and your mobile-optimized or video content. You control your budget, and better yet, it’s as simple as sending us a URL.
  • We accept content that offers informational or entertainment value to the audience. But not ads. See the full guidelines here.

Outbrain recommends over 150 billion articles and videos each month to more than a half a billion people worldwide.
Go as Global or Local as you choose.

Contact us for more information on Outbrain Opportunities - You'll love the results!


It's Simple to Get Your Content Distributed

Reach an engaged audience through our flexible, pay-per-click model and grow traffic to your articles, blog, and your mobile-optimized or video content. You control your budget, and better yet, it’s as simple as sending us a URL.

How Does Pricing Work?
Pricing is on a cost-per-click basis. You pay only for visits you receive, until you reach your daily budget. Outbrain South Africa has a minimum monthly spend limit - ask one of our consultants for more details. CPC's rates are currently well below other well established CPC platforms in South Africa while delivering superior click rates.

Who Uses Outbrain?
Innovative SME’s and smart marketers like Old Mutual, Woolworths, BMW, FNB, Absa Bank, Standard Bank, Estee Lauder, Red Bull, Land Rover and eNews use Outbrain Amplify, as do many agencies and media pro’s.

Why Use Outbrain Amplify?
Our unique placements find the right audience for your content while they’re actively looking for something interesting to discover. The platform optimises placements for your brand using sophisticated algorithmic techniques to achieve click objectives at the lowest possible CPC rate.

What Content Can I Promote?
We accept content that offers informational or entertainment value to the audience. But not ads. See the full guidelines here. All content loaded onto the Outbrain platform is submitted and manually approved by the Outbrain Content Team to maintain a high standard of trust with readers.

Can I Optimise?
Reach your business goals by using our advanced testing and conversion tools with the help of one of our local account strategist.

How Do I Get You Content?
We can load and manage your content for you or we can take a feed from your content pages (like an RSS Feed) and directly update your Outbrain Amplify campaign in real-time. Alternatively National Positions can have original content generated for you on a regular basis.


Outbrain News

 
Ido Yerushalmi, senior director of EMEA business development at Outbrain, announces the national positions sa and outbrain partnership at the annual IAB event in Johannesburg Feb 2015. He spoke about “Planning for Discovery: Four Keys to Winning the Content Revolution”

Ido Yerushalmi, senior director of EMEA business development at Outbrain, announces the national positions sa and outbrain partnership at the annual IAB event in Johannesburg Feb 2015. He spoke about “Planning for Discovery: Four Keys to Winning the Content Revolution”

 

Eleven internationally renowned speakers presented at the inaugural IAB Digital Summit this year in association with BBC.com. The event took place at Turbine Hall in Newtown, Johannesburg, on Thursday February 19 2015. It preceded the seventh annual Bookmarks Awards sponsored by Savanna, which honoured those agencies, publishers, developers and individuals contributing break-out work to the digital industry.